2021
Hudson Coloring Club
Branding
Team
New York, USA
Gathered exclusively in the vibrant ambiance of local bars and restaurants in the charming town of Hudson, the Hudson Coloring Club offers a refreshing take on artistic expression and socialization. With an innovative approach to merging leisure and creativity, members of the Hudson Coloring Club come together to enjoy a laid-back evening of doodling and drawing while sipping on their favorite beverages. The club has combined the joy of coloring with the convivial atmosphere of bars and restaurants.
The Hudson Coloring Club embodies a dedication to celebrating artistic expression. Meticulously crafted visual elements capture the inherent joy and freedom of creative exploration. Guided by a bright and joyful color palette, the brand's atmosphere resonates with a vibrant spirit, evoking excitement and energy. The club's celebration of the fusion between creativity and conviviality is artfully presented through a crafty visual system. This innovative approach seamlessly merges the act of doodling with the enjoyment of drinks, resulting in an captivating representation. Pencils and crayons intertwine with the contours of a Martini or a Margarita, embodying the philosophy that "making everything possible" is an ethos to wholeheartedly embrace.